MEET THIS CHARACTERNagano

I-Nyamaru

い~にゃ丸

Registered organizationPHASE2

Added to this catalog August 23, 2026

I-Nyamaru
CHARACTER FACTS

Meet I-Nyamaru

I-Nyamaru is a mascot listed in our Japanese character catalog for Nagano.

Registered area
Nagano
Registered organization
PHASE2

From the recorded profile

This is a translation of the source description. Dates, affiliations and plans refer to the source’s publication context, not a guarantee of current activity.

Iida's cat guardian deity, “I-Nyamaru.” I-Nyamaru was born long ago in a corner of Iida Castle. After beloved local residents told him, “Please watch over Iida forever,” he became a cat-mata, a local yokai. Before long, he was loved as a guardian deity who drove away mice, and during the era when sericulture flourished, he became a cat deity protecting the precious silkworms. Today, he works hard every day to share Iida's appeal throughout Japan. Born in Iida (Ina Valley), he was named “I-Nyamaru” after his praise-loving catchphrase “I-nya🐾” (👍). His favorite things are apples and the people of Iida. He dislikes the harsh winters of the Ina Valley. Today too, he is working hard to share Iida's appeal throughout Japan! Come to Iida, nyan-sho~ 🐭😺🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾 ~The Story of Iida: Then and Now~ The Shimoina area, centered on Iida City, was once a place where sericulture flourished. Mice were a major enemy when raising silkworms. People revered cats that protected silkworms from mice as guardian deities, and eventually they became objects of worship. Even today, shrines, temples, and stone monuments enshrining cat deities are scattered throughout the Shimoina area, where the history of gratitude toward cats quietly lives on. 🐭😺🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾🐾 ❣️Cat Deity Map Available❣️ Tokyo Metropolitan Area House, Iida Station Tourist Information Center, Machinaka Information Center (Iida City), Tenryukyo Tourist Information Center, Toyamago Tourist Information Center, Iida City Hall, and Minami-Shinshu Marugoto Shop “Oide Nansho.” ❣️I-Nyamaru Goods Available❣️ Minami-Shinshu Marugoto Shop “Oide Nansho” https://oide.xyz/ Iida Station-front “Issado” https://issado.com/ Please support us🐾 ❣️LINE Stickers Giveaway❣️ Add the official LINE account “I-Nya! Iida!” as a friend to receive LINE stickers; limited to the first 100 people❣️ https://line.me/S/sticker/32128003 ❣️Yuru Character Trading Cards Available❣️ [Distribution locations] Machinaka Information Center, Iida Station Tourist Information Center, Tenryukyo Tourist Information Center. Counter hours: 8:30–17:00. Closed: Year-end and New Year holidays. Please stop by! https://msnav.com/106421/ [Distribution by mail] Include an envelope for return mail (long No. 3 envelope) bearing a 110-yen stamp and containing ① postal code, ② address, and ③ name, and mail it to the address below. ▶︎Mailing address: To the I-Nyamaru representative, PHASE2 LLC, Aoyama Marutake Building 6F, 3-1-36 Minami-Aoyama, Minato-ku, Tokyo 107-0062. 【❗️❗️❗️Notes❗️❗️❗️】 Distribution is limited to one card per person. One card will be enclosed for each return envelope. Those requesting cards for family or friends must enclose the return envelopes for the intended recipients. Shipments to the same address are limited to three. Other requests cannot be accommodated. Cards cannot be returned if the return envelope has deficiencies. Distribution is limited to personal collecting. Resale and listing at auction are prohibited. Delivery may take some time.

English translation of the source profile. Names are display translations, not necessarily official English names. Original Japanese names are retained for identification; check official sources for current activity.

English page updated: . Source-check dates are shown separately.

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Contest records

1 recorded appearance